How To Use Instagram Live Stream

Are you looking to create a live stream on Instagram? In this guide, we’ll show you how to use Instagram Live Stream so that you can start broadcasting to your followers in no time. Plus, we’ll give you some tips on how to make sure your broadcast is a success. Let’s get started!

Steps To Use Instagram Live Stream

1. Choose A Broadcasting Tool:

First things first – you’ll need to decide how you want to broadcast your live stream on Instagram. 

There are five options available to you, including using the actual Instagram app itself, using the Facebook app/website, using third-party applications [such as Periscope], and using desktop software [such as OBS]. 

In this article, we will be focusing on the use of third-party applications for Instagram Live Streams. As such, we will not be going in-depth about any possible restrictions concerning usage by Instagram’s API Terms of Service.

2. Download A Broadcasting Tool:

Now that you have chosen a broadcasting tool, it is time to download it. Head over to the App/Play Store and search for your broadcasting tool of choice, download it. 

If you are using OBS Studio, make sure to download the version that is compatible with your operating system.

3. Open The Broadcasting Tool:

Once you have downloaded the application of your choice, open it up. You may be asked to sign in or create an account based on which platform you chose to use – if this is the case, follow the prompts accordingly. 

When your broadcasting tool is successfully launched, you should see a list of “screens” available to click on within that application – select “Broadcast”.

4. Customize Your Broadcast Settings:

Now that you are inside the broadcast screen menu, choose the settings which fit your needs. Depending on which platform you are using, this may be slightly different.

For OBS Studio, click on “Mode” and choose “Live Stream”. Once done, select File > New to start a new live stream scene.

From here, you can customize the scene’s name, resolution, bitrate, and audio settings. Just remember that lower resolutions will generally give off better performance while higher resolutions are more professional-looking.

5. Start Broadcasting Instagram Live Stream:

After customizing your live streaming settings within your broadcasting tool of choice, simply hit preview or go to start streaming to start broadcasting on Instagram!

If you have any questions about how to use Instagram Live Stream for business purposes or in general life – feel free to leave a comment below or contact us.

At What Cost can Instagram Live Stream?

The answer is – it depends on what broadcasting tool you are using. For example, if you are using the mobile app, your broadcasts will be live for up to an hour.

However, if you are using third-party applications such as Periscope or OBS Studio, your live streams might only last for 24 hours based on the platform’s policies. 

Because of this, we advise that you stick with official social media apps when possible. That way, there won’t be any problems with censorship!


Now that you know how to use Instagram Live Stream, it is time for you to experiment and see what content performs the best. In fact, why not broadcast a live stream on your business’s Instagram now? We believe this will help build stronger relationships with your customers as well as lead to more personalized engagement – but that is just us!

Still, have questions about how to use Instagram Live Stream effectively? This guide was meant to be simple and easily understandable so if something wasn’t clear, feel free to ask us in the comment section below or contact our support!

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